Filed under Visibility Tips
In today’s WebProNews tip of the day, Mike McDonald and Abby Prince explain how you can take advantage of events such as the Kentucky Derby and use them as part of your marketing strategy. We promise this isn’t a strategy that requires a gamble, it simply takes a little effort. Find out all the details in the WebProNews video.
Tags: Abby Prince-Johnson, Content, Horse Racing, Kentucky Derby, Marketing, Mike McDonald, Search, Search Engine Marketing, SEO, SERP


May 2nd, 2008 at 3:27 pm
Using analogies on current events in your blog points can definitely help.
May 3rd, 2008 at 6:53 am
Good points. I run a truck website, but I got hooked in early for the term “Bugatti Veyron” and was listed very highly for quite a while. When that vehicle was picked up in the media as the “World’s fastest production car”, I got 50k+ visits to my sites for that term in 3 weeks, just for being in the right place at the right time with the right keyphrases.
May 4th, 2008 at 7:30 am
Thanks for the tip.
I own a few domains currently parked with name related to horse racing. Sounds like a good opportunity to alter the Keywords.
Best Regards
DB