Andrew Baron at Portable Media Expo ()

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Rocketboom’s Andrew Baron talks about the roots of Rocketboom, its political beginnings, and how it developed into the hit that it is today.

Baron generated some buzz around the idea that content creators should focus on smaller, more involved audiences, a concept that he is embracing with Rocketboom. He said that though he closed a deal with an advertiser for $80,000 for 5 days’ worth of commercials, he’d give discounts to commercials he liked and that fit his article.

An interview with Rocketboom host Joanne Colan is also on the horizon, so stay tuned for that.

Posted in: Podcast and Portable Media Expo 2006
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