These guys were a lot of fun – freewheeling, excited, young, and irreverent. Dressed as a NASCAR pit crew (which is a great way to grab the attention of two guys running around with a camera) Dave Mansueto and Matt Hoopes wanted to emphasize that they worked for their clients to get them on the road to success, and the soapbox derby theme was an excellent to illustrate that this podcast medium was everyone’s medium.

Their business cards don’t list their positions with the company – just their names, their Skype handle, email, and phone number.