WebProNews caught up with Matt Cutts from Google and asked him about his thoughts on his Q and A Keynote from the SMX Search Marketing Expo in Seattle, and also his feelings on duplicate content and paid search with Google. To hear what he has to say, tune in to WebProNews.

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Very interesting concept,
just how much duplicate content is being created by eBay’s users from e-commerce stores selling the same product(s) and who’s set to lose out?
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Simple as it sounds — I wonder if search engines could detect the date of the ‘original’ content posting as a metric to determine if it is real or the preferred content to crawl as a bench mark.
If a webmaster has given permission for others to use their content, perhaps a linkback to the orginial posting could qualify the re-posted content as ok or legit.
I’m not so sure if tracing back the links would be the best solution. Heavy weight content delivery websites such as YouTube would definitely be seen as the original content owner 95% of the time. Who is more likely to have more links to the content you or them?
If someone claims your content and puts it up on YouTube, that video is much more likely to have multiple links to it than the same content on the actual sources website.
In fact it wouldn’t even have to be a heavy weight such as YouTube, any site that gets more traffic than yours is more likely to gain the Google thumbs up, just from more users linking to it!
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Nice to see some clarifications and straightforward language being used so no one can say they didn’t know the rules. Now if everyone would just start following the rules…
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I support google’s effort to crackdown on dupe abuse.
This idea of duplicate content is really tricky. What about franchised websites – operated by different webmasters but essentially the same content. Will they be penalized?
Kevin
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[…] Watch Matt Cutts on duplicate content […]
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Nice points discussed in this post
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Here’s a question I would like someone to ask him: how can Google possibly hope to regulate duplicate content in a world where syndicated content is becoming more and more prevalent, and where the lines between spam-blog aggregators and real article-aggregation directories is getting thinner and thinner?
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There is so much duplicate content I don’t see how they can regulate it. The AP is probably the most syndicated content out there. I love that he asked specfically about big companies buying links. G doesn’t seem to penalize them for it still.
Matt said it very well, very well explained. As an owner of your content, you have to make sure and take full responsibility of your creation. As what Matt said, you have to show and stand that you are the master of your own content. Do pings, and for me I immediately make backlinks on a particular content to prove ownership.
How do you “make backlinks” immediately to prove ownership of your content? My RSS feed is constantly getting ripped off and it’s really affecting my google traffic because other “fake” websites are stealing my content and showing up higher in the search engine than me!
Mike, duplicate content only occurs so that google doesnt bring up the same results for a particular search
That’s the best answer by far! Thanks for cnotibruitng.
Duplicate content is a serious issue and there are more and more people who simply steal content from other sites to place on their own without providing the source. That sort of website behaviour I can’t stand, if you’re setting up a website you should publish your own original content.