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iVillage gets Makeover

Posted on: August 14th, 2007 | 2 Comments

After NBC Universal spent 600 million dollars on the website iVillage, traffic to the site fell short of expectations. Soon after, advertisers such as Hearst Corporation pulled ads from the site. Yet after many changes to the look and technology of the site, viewership is up and things look promising for the future.

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2 Comments on “iVillage gets Makeover”

  1. Omad says:

    Oh wow, the last time I was on Ivillage has to be ten years ago….. I didn’t know they were still around..?
    All woman site is hard – especially if they can watch it on tv plus going against Opera……

  2. Maybe they should consider using a different font on iVillage. Looks like garbage.

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