Creating ads can be difficult, and launching a complete ad campaign is also a challenge. Page Zero Media’s Director of Marketing Strategy, Mona Elesseily, spoke with WebProNews at SES San Jose about these issues. She offers advice on creating compelling ads, embarking upon a successful ad campaign, and finding a balance between simplicity and creativity in ads. Catch all the details in our continuing coverage of SES San Jose only on WebProNews.

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