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At SES San Jose, SEO Manager of Marchex, Matt McGee spoke with WebProNews about the retail sector of user-generated content. In this day and age, consumers base decisions upon other consumer reviews. Hear all the details including the upside of negative reviews, only on WebProNews.
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[...] The SEO Manager at Marchex, Matt McGee, is a guest in a great interview by WebProNews about User Generated Content. Specifically Product Reviews, and how they can be leveraged to create search engine rankings / traffic and increase sales conversions for online retailers. [...]
[...] One of the fun parts of SES San Jose last week was the chance to do my first interview with the crew at WebProNews. WPN seems to be doing more video interviews at every show I go to, and creating a really great resource archive in the process. [...]