Everyone can always use link building tips and Debra Mastaler, the President of Alliance-Link gave us several. Debra spoke to WebProNews Reporter Abby Prince at Small Business Marketing Unleashed in Texas. She explains that one should begin their link building campaign by establishing their credibility. Debra also discusses tools that she recommends using. Catch all her advice in the full interview, only on WebProNews. Keep watching for more video coverage from Small Business Marketing Unleashed.