Small Business Marketing Unleashed: Debra Mastaler (3:04)

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Everyone can always use link building tips and Debra Mastaler, the President of Alliance-Link gave us several. Debra spoke to WebProNews Reporter Abby Prince at Small Business Marketing Unleashed in Texas. She explains that one should begin their link building campaign by establishing their credibility. Debra also discusses tools that she recommends using. Catch all her advice in the full interview, only on WebProNews. Keep watching for more video coverage from Small Business Marketing Unleashed.

Posted in: Small Business Marketing Unleashed 2008
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8 Responses to Small Business Marketing Unleashed: Debra Mastaler

  1. Aaron Rivera says:

    very nice great info how can I get the feeds from web pro news?? into my site

  2. Chris Punke says:

    Seriously? BBB and Local Chamber? Expensive and highly overrated. To be honest, I believe the investment in either rarely is fruitful.

    I would stick with blogging. Link out as often as you can. Comment and join in the conversation on other blogs. And get involved in evolving social communities both online and offline.

  3. “I would stick with blogging. Link out as often as you can. Comment and join in the conversation on other blogs. And get involved in evolving social communities both online and offline.”

    Good advice.

  4. Bonnie Gean says:

    BBB and Local Chamber of Commerce might not be considered the most advantageous way to build links but for the buyers willing to spend in excess of $1,000 on your high-ticket items, the logos help promote a certain “comfort level” when displayed.

    On the other hand, if you don’t offer high ticket items and sell more less costly products, BBB and Local Chamber logos might not play such a prominent role in getting the sale.

    At one time I did display the BBB logo and it didn’t decrease or increase my profit margin, so I opted not to continue paying the high price tag for the BBB logo. However, that doesn’t mean it isn’t suitable for other web businesses to consider getting it.

    As for building links — nothing works better than Article Marketing – IMO. It’s the only marketing strategy that stands tried and true since 1990.

    All good things,
    Bonnie Gean

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  7. Jonathan says:

     Gorilla marketing in today’s economy is everything. If your interested in web optimization for your site, there is a free site for uploading video ads for your business, they also have image uploads if you are not yet up to videos. The more sites you can link to the greater your market will be. They have a free link exchange as well.

     http://adwido.com

  8. Just get stuck in to the blogs, get involved and before you know it your there. That my view any way

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