Loading ...Rok Hrastnik shares his company’s interesting story with Mike McDonald at the 25th Annual ACCM Conference. Studio Moderna began publishing email newsletters about mattresses but quickly found they were losing readers. People got tired of hearing about how their mattresses helped them sleep better, so they decided to go beyond their brand and create content people actually wanted to read. These tactics have apparently worked well since Studio Moderna is now the largest television shopping network in Central and Eastern Europe. Watch the WebProNews video for more email tactics from Rok Hrastnik.
I wanted to see their newsletter
at 10:06 May 29th, 2008
Their site it down for server maintenance…Talk about bad timing!
Nice interview guys but I have to say the pen sticking out of Mike’s ear was more than a little distracting.
I didnt know it was there…
why cant we have something like this in the UK?
your going to have to come over here guys, and set something up like this here.
Best Wishes
Michael UK http://www.yourtrustedtradesmen.com
I didnt know it was there…