That old saying “If you can’t beat’em, join’em” doesn’t always apply in 21st Century business (recent flirtations between Yahoo and Google aside). If one has the means, one might purchase their competition and be done with it; call it the New Microsoft Model. In this video, Gabriel Goldenberg of SEO ROI talks about applying that model to SEO. Want that number one spot? Buy the site that possesses it. But as Goldenberg implies, a quiet acquisition is best in the days of Google watchdogs.