Marketing That's HOT! (5:56)

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Remember seeing the bottle of soda erupt because of Mentos back in 2005? At the 25th Annual ACCM Conference, Mike McDonald talks to the guy that made it happen. Steve Spangler explains how that single incident not only exploded onto a Denver news anchor but also really helped his blog take off after he posted about it. He has continued to leverage his blog and expand it into an e-commerce business. Watch the WebProNews interview for more from the “Mentos Guy”.

Posted in: ACCM 2008, Blogging, Funny Stuff, Steve Spangler, Website Tips & Tools
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