Playing With Bots (4:37)

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Technically, you’re not supposed to show the Google Bot something different from what you’d show a human user. Netconcepts president Stephon Spencer argues, though, what’s good for Amazon should be good for everybody. In this video, Spencer chats with Mike about conditional redirects, nofollow links, PageRank sculpting, and “bot herding.”

Posted in: SMX Advanced 2008
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