Getting More From Pay Per Click Marketing

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Posted on July 22nd, 2008 by admin
Filed under ACCM 2008

“You can’t manage what you can’t measure.” Those thought-provoking words are from Kevin Lee of Didit.com in an interview with Mike McDonald during the 25th Annual ACCM Conference. Many people simply measure immediate conversions, but as Kevin discusses, there’s much more that needs to be measured. Check out what Kevin has to say right here on WebProNews.

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