Each year WebProNews covers the Search Engine Strategies Conference in New York, and it is so interesting to see how it changes from year to year. As Matt McGowan points out in this video, the latest strategies revealed at the show help businesses stay up-to-date on the industry and ultimately, grow their business.
SES NY will house more than 5,000 people this week including over 100 exhibitors and sponsors in the Expo Hall. Out of the 70 sessions the show is offering, Matt says this year there is a strong emphasis on social media since search is becoming more and more social.
This year, the show also built a mobile site that allows attendees to build a custom agenda and follow Twitter updates. Matt set the official hashtag as “SESNY” right here on WebProNews. He also said their mobile site could pick up “SESNewYork” and a few others.
Keep watching WebProNews Videos all this week for actionable advice that can be applied to help grow your business. Also, we may have an SES NY “rap” from Matt coming up in a future video. 🙂