What Comes Next in Social Media? (7:38)

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The coming of Oprah and Ashton Kutcher to Twitter brought a whole new meaning to the way the social site is perceived today and will be perceived in the future, according to social media expert Chris Brogan. He relates the situation to when the telephone came about saying that with Twitter, some will reject the service after a time, but there will still be newcomers anxious to get involved.

Chris hopes that in the future there will be more “velvet rope” social networks, but definitely sees mobile applications playing a large role in social. Technology has enabled us to be connected with others who possess the same interests as we do, regardless of location. Chris says mobile apps will continue to be instrumental in furthering this type of technology.

There are however, challenges that will come as social media evolves. The “spaceless Web” has been figured out, but the real challenge now is to connect the “spaceless Web” with the “local Web.”

What do you think the social future holds in store? How can both users and marketers prepare themselves?

Posted in: Advertising and Marketing, Chris Brogan, Facebook, Media, Social Media, Twitter
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6 Responses to What Comes Next in Social Media?

  1. chigozie says:

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  3. AutoTweet says:

    Twitters new tweet notification features seems like a ‘velvet rope’ feature to me. You put all the everyday nobody tweets on the general stream and then only have to read the “real ones”.

  4. I’m an active Twitterer and, the way I see it, more celebrities are joining in then ever. They don’t tweet as often, but they have thousands of loyal followers that cherish to their every tweet or photo. Let’s take Lady Gaga for example, the new Queen of Twitter, followed by Britney.

    Social media is here and isn’t going anywhere. If anything, it can only grow and expand until every celebrity or company has heard about it and MUST BE on Twitter, Facebook, whatever, to better interact with their fan base.

  5. tatil says:

    Social media is here and isn’t going anywhere. If anything, it can only grow and expand until every celebrity or company has heard about it and MUST BE on Twitter, Facebook, whatever, to better interact with their fan base.

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