Loading ...Multiple businesses are still fearful of embracing social media. Unfortunately, they do not realize that the conversation is already present, with or without them. With that said, it only makes sense to participate in the conversation.
Eric Brown of Urbane Apartments realized this back in 2004 and found social media to be so effective that he eventually dropped all print advertising and paid advertising online. As he pointed out, print advertising has a shelf life, but anything put on an outlet such as a blog, does not.
After a business becomes active in social media, Brown said you will find that people are less likely to attack your brand since they know you will respond. Although you cannot control the conversation, you can participate, which largely influences the control factor.
Brown advises other businesses to get involved in social media. He specifically recommended blogs and said they provide the greatest amount of leverage for the lowest amount of investment.
This is the subject i talked yesterday, at SEO WORLD COFFEE, in Bucharest. You are right. Most of the companies dont know what the peoples are talking about them,about the brand online. Do you know?
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Very true. What with all of the ads in the newspaper when they won’t be in the newspaper next week?
SEO is much then Adv
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Social media is huge, but the downside is only certain age groups use them. If you are trying to advertise to an older crowd this won’t work as well.
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