Loading ...Last May, British company Interead launched their own e-reader, COOL-ER. This year at CES, the company unveiled 2 new versions of their e-reader that will hit the market this year.
The first is the COOL-ER Compact that includes a 6″ screen and 2 GB of onboard memory. The second is the COOL-ER Connect, which has a 7″ screen and Wi-Fi. These e-readers are both PC and MAC compatible.
What sets COOL-ER apart from Amazon’s Kindle? According to Phil Wood, the Marketing Director at Interead, COOL-ER is more cost-effective since Kindle users must purchase books from Amazon. Interead offers their own e-book store and on their site refers to itself as “the largest ebook store in the world with 2 million titles available – all at least 20% less than the recommended retail price.”
COOL-ER is currently offered in 8 different languages and 8 different color options. The 2 new versions of the e-reader are expected to be available by the end of Q1.
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These guys have it worked out! They are the only global company to have all parts of publishing from start to finish worked out! Their ebook store, http://www.coolerbooks.com, is nicely tied in with their COOL-ER ebook reader, http://www.coolreaders.com and a publishing website to launch on February 1st at http://www.coolerwriting.com. Awesome
No wonder Amazon came out with that crazy “Buy a Kindle. If you don’t LOVE it, we’ll refund all your money plus you can KEEP the Kindle.” What kind of loss-leader is that? Nobody believes it but it’s true – you just can’t find it anywhere except on the tech news blogs nobody reads. Whatever.