At PubCon Las Vegas 2010, Wpromote launched a Firefox extension called the SEOAudit Tool. Aaron Kronis, the company’s SEO evangelist, sat down with WebProNews to talk about what the tool can do.
The tool provides a quick and efficient way to learn about what is going on with a website. As Kronis explains, it allows users to type their url and as many competitors’ urls that they want, in order to compare data. Results include backlink information, Page Rank details, and even clickable items such as robots.txt files.
These results can then be exported as a PDF. Although the tool is similar to other SEO tools, Kronis said it is very “non-intrusive.”
The tool is free and always will be, according to Kronis. He also said that it would be available with the newest version of Chrome. To test SEOAudit, visit their site.
On the topic of social media, Kronis brought up an interesting point about how the original focus of it has gone away.
“People need to stop thinking about all the techniques and start being real again,” he said.
He goes on to say that social media involves both giving and taking and shouldn’t be merely about pushing promotions.

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Can this tool be trusted ?
Absolutely, we do NO user data scraping or any type of data mining – otherwise NO one would use it!!!
If you like feel free to test it! I had it developed to help out my SEO team and we use it all the time. There’s NO premium version, I wanted it out there to help show people quickly the problems with their websites. It’s a great sales tool and can cut down on time spent evaluating. Our next step is to roll out the Chrome version with any added changes from feedback, which we’ve received via twitter.
Or simply don’t use it if you are scared! but what kind of ‘trust’ issues do you have? I mean its not like we’re going to ‘own’ you for installing a firefox add-on. 100% white had dude.
– Aaron Kronis SEO Evangelist – Wpromote Inc.
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“People need to stop thinking about all the techniques and start being real again,” he said.
He goes on to say that social media involves both giving and taking and shouldn’t be merely about pushing promotions.