Sharing information online has evolved dramatically in recent years. Email, blogging, social networking, and tweeting have all changed the way we communicate and share. Interestingly, a new startup hopes to take sharing in a whole new direction.

The startup is called voyurl and it allows users to share their clickstream data in real-time.  Although still in private beta, it’s a browser-based plugin extension for Chrome, Firefox, and Safari. According to voyurl’s founder Adam Leibsohn, “you can trend yourself, you can discover content from your friends, and also, you can discover new content from around the Web that we bundle up based on browsing behavior in general.”

He described voyurl as a hybrid of both a social network and a recommendation service and said the motivation for the service came from his background in digital advertising. Based on his experience, some brands used white-label products to gain access to private information of users. The catch was that these products did not bring any value to consumers.

“The main motivation for voyurl is to create a platform that’s driven by data… with an open relationship and dialogue around data that directly and primarily influences and enhances the user’s experience,” he said.

Although the service has been labeled as creepy, Leibsohn said that voyurl does have privacy controls in place for users. For starters, users can opt to be anonymous in the service, which means that their names and geographical information are not available.

The service also has a block list that gives users the ability to block certain urls. Voyurl is also working on a feature they’re calling “batch recommendations” that would allow users to select a whole category, such as medical or finance, and block all the urls that were related to the topic. In addition, users can remove links that they might have accidentally stumbled upon and that they don’t want in their clickstream.

In regards to the “Do Not Track Me Online Act of 2011” that was recently introduced to Congress, Leibsohn is, somewhat surprisingly, not concerned at all. He told us that it would be beneficial to voyurl whether it passes or not because users would become more aware of privacy issues online.

For users that want to try the service out, voyurl gave WebProNews special access at this address. Also, Leibsohn said that we could anticipate the public release of voyurl around Q2.

How do you feel about this new startup? Are you willing to share your clickstream data with others?