Last week, Blekko announced a deeper integration with Facebook to include Facebook Comments directly into its search results. As Rich Skrenta, the search engine’s CEO and Co-founder, explained to WebProNews, this integration offers users commentary from their friends and family around a particular search term.
“It can really improve the results for shopping queries and for anything where there’s a temporal component,” he said.
By incorporating Facebook Likes and now Facebook Comments into its search results, Blekko believes that it is being more aggressive than the other search engines in social. At this point, Google integrates Twitter, and Bing integrates Facebook Likes.
“When we look at Facebook data, we just think it’s extraordinarily interesting for ranking the Web,” Skrenta added.
Do you think that Blekko has the upper hand on Google and Bing in regards to social media?

Blekko is a piece of excrement joke
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