DaniWeb Speaks out on Recovering from Google Panda (19:24)

Posted on by Abby Johnson | 1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 4.50 out of 5)
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From the first announcement of Google’s algorithm update this year, we knew that it was expected to eliminate low-quality content and, particularly, content farms. However, many of the sites that were lumped into this low-quality category did not agree with the classification, including popular IT discussion site DaniWeb.

Dani Horowitz, who runs the site, told us that her US traffic was cut in half as a result of the Panda Update. After looking closely at the situation, she believes that her site was hit because so many other sites syndicate her site’s content. In other words, these sites were hit because they were classified as content farms, but DaniWeb felt the impact as well since its backlinks lost value from these sites.

Fortunately, Horowitz is seeing some improvements to her site. She said she went into complete SEO and programmer mode which involved updating the entire url structure, removing tag clouds, using noindex and nofollow meta tags, making social buttons more obvious, and more. Although DaniWeb is not back to the point it was prior to Panda’s roll out, it is continuing to see positive progress.

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27 Responses to DaniWeb Speaks out on Recovering from Google Panda

  1. Pingback: DaniWeb Founder Talks About Getting Hit With Panda

  2. The Panda update was so arbitrary and random. Apparently, says Matt Cutts, it was rolled out by the search quality team, not the spam team, whatever that means. I have not heard anything new in the last few days, but I am wondering if Google is looking to roll the changes back, seeing as their search quality has gone down….

  3. StephenD says:

    Dani’s whole interview is how she adjusted her website to appease Google’s panda update. Her focus should be on the people who use Google search. Have good, original and relative content, not a bunch of flash so the page speed is quick and have their links be of a similar content but original. Pretty basic….If you do these three things, the results will be better. I know3 I get frustrated at all the “directories” when I type in a search term. 90% of the time they are just posting other people’s websites like a phone book….

  4. Iskandar says:

    I want to believe that the Panda update is good. But from what I see, sites with thin uncopied, content are favorable to Google in this update.

    Sad.

  5. Dave says:

    Panda update appears to be high ranking more of the duplicate sites and doorway page sites. On some searches now 7 out of the top 10 are of this type. Hopefully the spam team will introduce a change and things will improve.

  6. Chris says:

    Earn activity points for spamming Facebook and Twitter. How sweet.
    I know at least Linkedin does not allow offering any rewards for using their “Like” button. It’s in their TOS.

    All the things she did have done nothing to improve the very low quality of the actual forum content. After seeing numerous answers to programming questions are completely wrong and answered by incompetent people I realized that this site is basically doomed. I am certain that given more time, say a year or so, StackOverflow will completely kill sites like that one. No amount of SEO tricks will fix that.

    • Alex says:

      Not to mention forum posters can be unbelievably rude. I wanted to delete my account after one particularly ridiculous exchange and am unable to. Seems they never delete accounts since this lets them say they have a huge number of members.

  7. twitx says:

    I’m wonder why, when Dani identified the syndication of her content through the RSS feed being identified as dup content as the problem for the Google downgrade, she didn’t just decide to kill her site’s RSS feed? One would think the damage from a 50% drop in content is greater than any benefit in site traffic from the RSS feed. Yes, scrappers could still dup the content without the RSS feed but it would be more work and probably not happen as quickly. Also, I have reservations about the ‘noindex’ ‘nofollow’ tags used on pages. If another site dups the same page through the RSS feed with an ‘index’ ‘follow’ tag for the robots, then the syndicator gets identified as the original source of the content, not Dani. The better course would be to assign pages with no replies a ’0′ rank in the sitemap.xml but still list them as your content from inception. When replies occur, raise the rank.

  8. Pingback: Post-Panda? | Links Hour

  9. SMS says:

    After panda update, it becomes really difficult for websites and blogs to perform well if they are mainly relying on copying and pasting contents from other websites. After panda update, websites with well researched contents are getting good rankings.

    And in ase you got some duplicate or pages having less word count like 100 or so, should either delete or add more content to those pages to make them search engine friendly

  10. Jack says:

    I think the google panda has help my business a little I have seen a spike in the rakings. Growing Tomatoe

  11. Dani is so generous sharing the details of her efforts. Thank you WPN and Dani!

  12. Atul says:

    My site is also hit by Panda 2.3
    Thanks for the video

    will try to incorporate these

  13. Pingback: 2011: Year Of The (Google) Panda | WebProNews

  14. kedar nath says:

    hi
    please ad my web side
    thanks
    kedar

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