IBM recently announced that it was expanding its social platform to help businesses track and manage social media. As Rene Schimmer, the Offering Manager for Social Software for IBM Collaboration Solutions, explained, the company has rolled out IBM Connections, which is a social networking platform with real-time capabilities.
IBM also partnered with Actiance in this effort to focus specifically on compliance issues. As social media grows and becomes more valuable, businesses understand the necessity in utilizing it. However, there are valid concerns when it comes to security and compliance.
Schimmer told us that IBM Connections hopes to provide a solution to businesses facing this particular challenge.