At TechCrunch Disrupt last month, social television platform called YouNow launched as the first online reality game show. According to Adi Sideman, the CEO and Founder of the service, the game show gives anyone the chance to broadcast from anywhere in real time in front of a live audience.
As he explained, YouNow is a platform that is similar to The Gong Show but for the Web. Although anyone can participate in the show, it operates on a crowdsourcing model. In other words, the more votes the contestant gets, the more airtime and status he or she obtains. However, if the contestant gets voted down, he or she will get pushed off the show.
Sideman told us that YouNow provides an alternative for people who never make the reality shows on mainstream television.