Sometimes it takes having an alternate personality to get your business noticed. Jay Dolan of Capstrat talks about how doing things a little different isn’t a bad thing when it comes to social media.

For 5 years, WebProNews has partnered with BlogWorld and New Media Expo, the world’s first and largest new media conference, in an effort to broadcast how new media can grow your business, brand, and audience. Stay tuned to WebProNews for much more exclusive coverage.