VP Explains Salesforce’s New Portable Customer Service App for SMBs (7:48)

Posted on by Abby Johnson |

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Salesforce, the enterprise cloud computing company, has released a new platform for helping small and medium-size businesses with customer service. The platform is called and allows companies to deliver personal customer service through mobile and social capabilities.

As Alex Bard, the Vice President and General Manager of explained to us, Salesforce talked to thousands of SMBs and found that they needed customer support that was social, mobile, and simple. Bard told us that, because customer support was such a challenging area, they wanted to create a tool that managed all these areas in a simplistic way. also provides analytics in order to give businesses insight into where they need to improve.

According to Bard, the first seat for the service is free, and from there, subscriptions start at $49 per month. For those casual members that only need to occasional access, the charge is $1 per hour.

Do you think will improve customer service for SMBs? Let us know.

Posted in: Advertising and Marketing, Applications, Cloud-Computing, Mobile, Social Media
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