Internet meeting platform SalesCrunch made an interesting move this week when it announced it was offering Cisco $1 plus equity for WebEx. Cisco acquired online conferencing platform WebEx back in 2007. However, last year the company said it was making cuts and focusing more on its core business.
Since there has been some speculation that WebEx could be among the cuts, SalesCrunch is hoping to step in before this happens. As the company’s CEO and founder Sean Black explained to us, the technology from WebEx is not the appealing factor for buying it, but the userbase is.
He thinks that combining WebEx’s users with SalesCrunch’s more updated software would provide users with a better Web conferencing option. Black also told us that because WebEx’s role in Cisco’s core business of switchers and routers has been questioned, the offer simply “makes sense.”
Although SalesCrunch has not received a response from Cisco, Black said he is hopeful that the offer will be reached. Incidentally, WebProNews reached out to Cisco for a statement on the issue and received this reply:
“This is a cute publicity stunt from SalesCrunch, and we appreciate that they like our technology, but we have no intention of selling Webex.”
How do you think this saga will play out? We’d love to hear your thoughts.