iEntry 10th Anniversary
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Archive for the ‘Conferences’ Category
Social Media’s Bad and Ugly Side
With so many positive aspects of social media, it’s hard to think that there could be a downside. But unfortunately, there are current trends that reveal both a bad and ugly side to social media. At BlogWorld, Patrick O’Keefe, the Founder of the iFroggy Network, spoke with WebProNews and explained how a couple of these trends could lead to serious problems.
Matt Cutts Talks Caffeine and Site Speed
Matt Cutts discussed two key ingredients of where Google is headed in an interview with WPN out in Vegas. The Google software engineer said the first of these ingredients is of course Google’s much discussed Algorithm update (Caffeine), which was recently found to begin rolling out soon.
Tips for Building and Monitoring Your Brand
Connie Bensen spoke with WPN at the BlogWorld Expo and gave some helpful tips for building and monitoring a brand. As you build your brand, be consistent, memorable, and always provide value.
How You Can Make Money Online
WebProNews spoke with JB Glossinger about how people can make money online. The MorningCoach Founder says that if you provide valuable content and ideas people will pay for it. It’s all about getting your expertise out there.
Bruce Clay Debunks Local Search Myths
There are certain myths associated with local search that many businesses unfortunately get wrapped up in. Bruce Clay, the President and CEO of Bruce Clay Inc., talks with WebProNews and explains why these theories are false.
Google’s Caffeine Live at One Data Center
Back in August, WebProNews first told you about Google’s Caffeine update. As Matt Cutts told us then, the Caffeine project would provide improvements to Google’s indexing structure. Despite concerns from some users about the impact on search results, Barry Schwartz of RustyBrick told WPN that caffeine is in fact live at one data center.
Twitter’s Terms of Service Spark User Interest
In September, Twitter released its new Terms of Service. While some users welcomed the new rules, others were not so enthusiastic. Jesse Stay, the CEO of SocialToo, spoke with WebProNews about some of the issues the Terms of Service are raising.
Email Marketing Not Dead Yet
Because email marketing is one of the oldest forms of Internet marketing, many people think it is outdated and not useful. But according to blogging legend Darren Rowse of ProBlogger, it is anything but dead.
Jason Falls Predicts Google Will Buy Twitter
It is clear that Twitter is a valuable tool for business. WebProNews spoke with Jason Falls, the Principal of Social Media Explorer, who believes the reasoning behind this thinking is a result of the “conversational platform” Twitter provides for business usage. It is for this very same reason that he predicts Google will acquire the microblogging service.
Social Media Trends That Indicate the Future
Where are we going with social media? That question is asked very frequently by businesses that want to know what they can do to be ready for the future. Before looking too far ahead, Jeremiah Owyang of the Altimeter Group recommends that businesses first look at what is currently happening.