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November 1st, 2006
Podcasting is establishing itself as a successful business practice. It’s a great way to build brand, it opens a two-way conversation with customers, allows quick reaction to news & events and it barely scratches the budget. You’d almost be foolish not to adopt it… but things move quickly on the web. Videocasting is up-and-coming, offers [...]
October 11th, 2006
One of the neat things about attending something like the Podcast and PortableMedia Expo, is that you get to talk to people on the cutting edge of the nextincarnation of the Web. In this video, we speak with Jonathan Cobb, CEO andfounder of Kiptronic, a company that pairs up podcasters with sponsors. Kiptronic recently teamed up [...]
October 10th, 2006
Self described as “the first naked podcaster” Soccergirl attracts a crowd of around 50,000 listeners to her program, which is a part of Adam Curry’s Podshow network. In addition to the typical difficulties in establishing an online business, Soccergirl overcame other adversities like controversy over her signature breast flashing. In a recent chat with WebProNews, she [...]
October 9th, 2006
I really liked the theme of the underdog creative triumphing over corporateformulaic arts at the Expo (translation: people with real talent get exposuretoo). In this video Corey Denis, Promonet Community Manager for IODA(Independent Online Distribution Alliance), talks about what her company is doing for independent musicians. IODA teamed up with Liberated Syndication and Kiptronic to throw [...]
October 9th, 2006
Shane McAllister, Business Development Manager for MagneticTime, talks about his company’s services at the Podcast and Portable Media Expo. MagneticTime has a pretty unique service that allows people to upload text documents from Word or email, and have them transferred to mp3 files. The idea behind this is that people are increasingly overwhelmed by information and [...]
October 6th, 2006
Rocketboom’s Andrew Baron delivered the third keynote address Saturday morning at the Podcast and Portable Media Expo. Baron caused quite the stir with his frank discussion of narrowly-targeted, niche content, paid for by audience-centric advertising. For example, Baron said that he just closed a deal with an advertiser for $80,000 for a week’s worth of spots [...]
October 6th, 2006
You know how you can put something next to a quarter and take a picture of it to understand the size of that something? Well, sitting next to Rocketboom’s Joanne Colan sort of gives that effect. She’s tiny! In this clip, Joanne talks about how she ended up at Rocketboom, what life on the Internet is [...]
October 5th, 2006
These guys were a lot of fun - freewheeling, excited, young, and irreverent. Dressed as a NASCAR pit crew (which is a great way to grab the attention of two guys running around with a camera) Dave Mansueto and Matt Hoopes wanted to emphasize that they worked for their clients to get them on the [...]
October 5th, 2006
If you want to be a “Podcaster” it maybe easier than you think and the price is right! Curt Brandao, a.k.a. Digital Slob. answers the questions and tells you the basic equipment and cost to get started. That’s not all he comments on, integrating podcasting with print publications and the impact of Craigslist on classified [...]
October 4th, 2006
This kid will blow your mind. He did mine. Robbie Trencheny is the 14-year-old president and CEO of the Teen Podcasters Network. But he’s not the founder, he took over the company a year ago from a friend! I kind of screwed up a couple of times because I was so taken aback by this young [...]
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