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Archive for the ‘SEW Live 2007’ Category

Sew Live: Collyn Floyd of the Karcher Group on Successful Link Building

Collyn Floyd, online emarketing and PR specialist with TheKarcherGroup.com, spoke with WebProNews about the best way to jumpstart a link building campaign. She also explained why social media campaigns aren’t always the best marketing route. Visit WebProNews.com to view this and other exclusive interviews from the SEW Live conference in Columbus.

Sew Live: Laura Thieme of Bizresearch on a Successful Advertising Campaign

WebProNews caught up with Laura Thieme President and Founder of BizResearch at the SEW Live in Columbus, Ohio. Thieme talked about the main differences a company should consider when deciding whether to use paid search or organic search. She told us that strategy is the key to success in an advertising campaign. Watch [...]

SEW Live: David Szetela of Clix Marketing on Paid Search Ad Campaigns

David Szetela, founder of clixmarketing.com, spoke with WebProNews about various strategies involved with starting a paid search advertising campaign. He says budget as key word correlation with the ad copy are two important factors in making a successful campaign. Check out the full-length exclusive interview with Szetela at webpronews.com.

SEW Live: Jennifer Laycock of Search Engine Guide on Marketing with the Social Media

The social media movement has seemed to attract all audiences and age groups. As a result, many marketers are changing their strategies to fit the social media sector. At the SEW Live in Columbus, Ohio, WebProNews caught up Search Engine Guide’s Jennifer Laycock to talk with her about this topic. She points out that marketing [...]

SEW Live: Sage Lewis of Sage Rock on the Good and Bad Social Media

Before the rise of social media, marketers seemed to believe the more user traffic the better. WebProNews caught up with Sage Lewis of Sage Rock at the SEW Live in Columbus, Ohio, and spoke with him about this issue. Lewis explained that a lot of traffic could sometimes be bad if companies construct an entire [...]

SEW Live: Matt Bailey of Sitelogic.com on Social Media

Webpronews caught up with Matt Bailey, President and Founder of sitelogic.com, at the SEW Live conference in Columbus, Ohio. Bailey explained how companies are using blogs and sites like Youtube to promote their product and advertise. He says it is a great way to implement viral marketing. Bailey also shared why he believes [...]

SEW Live: Elisabeth Osmeloski on the Future of SEW

SEW is expanding to new regions including the Midwest. At the SEW Live Columbus, WebProNews caught up with Elisabeth Osmeloski of Search Engine Watch. She talked with us about the goals of the SEW Live events which include keeping the search marketing community informed on the latest topics and how marketers can be successful with [...]