iEntry 10th Anniversary
RSS
Feedback-
RSS Feed
Subscribe to our feed.
Pages
-
Categories
Posts Tagged ‘Blogging’
Government to Regulate Social Web
A growing trend on the Internet is receiving a great deal of scrutiny from the government. The trend involves paid or sponsored endorsements, testimonials, and more on blogs and various social media sites. The Federal Trade Commission began investigating these practices earlier this year and announced it would release new rules and guidelines to update the current legislation.
Google’s New Fight: Sponsored Blogging
It looks like Google could have a fight on its hands as sponsored blogging and tweeting are becoming increasingly popular. The search giant has always taken a very strong stand against the controversial topic of paid links and although the debate has quieted in recent years, Michael Gray believes it is about to get revived and expanded upon.
SES Chicago: Getting Top-Rated Content With Blogs and Feeds
As search has evolved, so have searchers. They are no longer looking at corporate websites as the authority, but they are instead looking at their peers and other searchers who have had similar situations to theirs. Searchers want reviews, blogs, and social interaction. So why not take advantage of these free digital assets? In this video, Sally Falkow of Expansion Plus Inc. explains how the use of blogs and feeds is a very smart strategy for businesses to adopt in this economy because it is inexpensive and gets search results.
SES Chicago: SEO Perks to Blogging
We’ve talked many times about the advantages of blogging. One area that we haven’t touched on a lot however is the SEO benefits of blogging. In this video, Stephan Spencer discusses the SEO friendly blogging platforms and the non-SEO friendly blogging platforms.
SES Chicago: Benefits of Blogging for Business in a Recession
Blogging is the most cost-efficient business strategy any company can have in the midst of this dire economy. People on both the buyer side and the company side are reaching out to the Web and utilizing it. As Jennifer Evans Laycock of Search Engine Guide explains in this video, consumers have less money to spend and therefore research their purchases more.
BlogWorld: Domain Name Change Success Story
We met Wendy Piersall just as she was undergoing her site’s domain name change from eMoms at Home to Sparkplugging.com. Everyone knows that a domain name change can be either really good or really bad. It worked out well for Wendy, but she still had her share of difficulties. Watch as Wendy walks us through her experience.
BlogWorld Expo: Building Your Ad Network
When you begin to build your ad network, start by looking to your competitor’s advertisers. As sly as it may sound, you just might be what the advertisers are looking for. But as David Peralty of College Crunch points out, be sure to diversify in this process as well. You never know what may happen, so always be prepared. For more on this, watch as Abby Johnson interviews David Peralty.
BlogWorld: The Deeper Meaning behind a Blog
We’ve all heard experts advise first-time bloggers to blog about what is passionate to them. In this interview with Abby Johnson, Andy Wibbels of Six Apart explains what happens after that passion begins to wear off. Blogging then becomes a way to connect, save time and money, and increase visibility.
BlogWorld: Improving Blogger and PR Relations
“It’s about the relationship, not the release.” As Jason Falls made that statement, he was referring to the relationship between public relations professionals and bloggers. He emphasizes the idea of personalization for PR people instead of sending mass emails. As for bloggers, Jason says they need to be patient since every PR firm is not tech savvy. Watch as Abby Johnson interviews Jason Falls for more information on PR and blogger relations.
BlogWorld Expo: Integrating SEO into New Media
There were some people at this year’s BlogWorld Expo that voiced their beliefs against SEO. Lee Odden of TopRank Online Marketing was quick to prove them wrong as he tells Abby Johnson. Lee explains how some people can get traffic through advertising or because they are already famous, but everyone else needs SEO. Catch more from Lee Odden, right here on WebProNews.