iEntry 10th Anniversary
RSS
Feedback-
RSS Feed
Subscribe to our feed.
Pages
-
Categories
Posts Tagged ‘Blogs’
Marketing Tips for Social Media
Tamar Weinberg is no stranger to the social media community. Because of her high regard in the space, she recently wrote a book entitled The New Community Rules: Marketing on the Social Web. Her book explains the importance of social media and how it can be effectively utilized.
PayPerPost Founder on FTC Guidelines
Earlier this month, the FTC released released revisions to their Guides Concerning the Use of Endorsements and Testimonials in Advertising. The guidelines hope to regulate how advertisers utilize endorsements by consumers, experts, organizations, and celebrities, but they have created quite a stir within the blogosphere.
State of the Blogosphere 2009
Every year at BlogWorld, Technorati releases a preview of their annual State of the Blogosphere report. According to Technorati’s CEO Richard Jalichandra, this year’s report was the most extensive to date. The 2009 survey included 2,900 respondents, which is up from 1,300 respondents from last year.
Balancing Blogs And Twitter
Sites like Facebook and Twitter may receive more attention in some circles, but blogs aren’t going anywhere. At BlogWorld, Blogger Product Manager Rick Klau talked to WebProNews about the state of Google’s blog publishing system, along with blogging in general and how newer communications options come into the equation.
How Much Are You Willing to Pay for News?
Recently the editor of the Financial Times, Lionel Barber, made a statement that most newspaper websites will be charging for content within a year. It is no secret that the newspaper industry has been hurting lately. With so many people turning to the web for their news, newspaper sales are down and the newpaper organizations have been trying to figure out a way to earn revenue online.
BlogWorld: Creating Communities
A good way to stay interested in blogging - and keep your readers feeling the same way - is to create a sense of community, according to Anil Dash, a vice president at Six Apart. In this clip, he tells Abby Johnson about how the community has evolved over the past ten or so years, and how it’s meshing with what some people consider “old media.”
Linkin Park’s Mike Shinoda Talks with WebProNews
You just never know who might show up at BlogWorld! This year it was Mike Shinoda of Linkin Park and Abby Johnson was able to grab him for an interview. Although some may not know, Mike is a blogger himself as he tells WebProNews. Check out the complete interview to find out how Linkin Park built their brand and the “true” origin behind their name.
BlogWorld: Blogging Becoming an Industry
At this year’s BlogWorld Expo, Chris Alden of Six Apart discusses the past, present, and future of blogging. Chris tells how blogging has evolved from an activity to an industry. Bloggers however, have a choice whether or not they want to keep their blog a hobby or turn it into a business. Watch WebProNews as Chris Alden explains all this and how Six Apart can help bloggers pursuing either path.
BlogWorld: Ideal Blogger/Corporation Relationship
“Blogging is the most trustworthy marketing channel that marketing directors have at their disposal.” As he stated those words, Will Chen of Killer Aces Media emphasizes the need for bloggers and corporations to have a positive working relationship. He suggests having a contract from the beginning that lays out guidelines the blogger should follow. Watch the WebProNews video as Will explains how copyright, marketing, and formatting guidelines should be addressed.
BlogWorld: Richard Jalichandra’s First Year at Technorati
We met Richard Jalichandra last year at the BlogWorld Expo 2007, just 40 days after he had been named the CEO of Technorati. One year later, we met again at the BlogWorld Expo 2008 to discuss that first year. Richard catches us up on Technorati Media and the 2008 State of the Blogosphere. Find out all these details only on WebProNews.