Google Quality Score has received both positive and negative attention. WebProNews spoke with Andrew Goodman, the Founder and Principal of Page-Zero Media, about Google’s Quality Score. He explains Google’s perspective of the Quality Score, but he also talks about the difficulties people experience with it. Catch the complete story from Reporter Abby Prince, only on WebProNews.
Posts Tagged ‘Google Adwords’
All About Google Quality Score From Andrew Goodman
Wednesday, December 26th, 2007Yahoo Email Leak, HP Printers Retire, Net Neutrality Law
Thursday, February 15th, 2007An internal Yahoo email leaked to TechCrunch talks about their new Advertiser and Publisher Group business structure. It’s all about advertisers and doing the most to enhance Yahoo’s revenue stream. The email came from the group’s top executive, Sue Decker, and sums up who will be doing what in the group. Although reading the email will make you reach for some Red Bull to keep awake, we were interested to find that Decker’s closest ally, Hilary Schneider, will run the Yahoo Publisher Network.
Your Hewlett-Packard printer may be secretly counting down to retirement. That’s what a former employee has told the Consumerist blog. Once the page count hits a certain point, the printer won’t work, and replacing it may be cheaper than having it fixed. Among the fourteen tips the ex-employee whispered to the blog: if a set of cartridges costs more than the printer, don’t buy the printer. They consider it a throwaway, which could be what you would be doing with your money.
Google’s quality score for ad keywords will become a little more transparent. Google has changes planned that will let advertisers see minimum bids for keywords, and a “quality label” of Great, OK, or Poor for each one. Remember Google’s rule of thumb - if you’re paying a high minimum bid for a keyword, it’s probably going to have a bottom-scraping quality score.
AT&T may have set itself up to enable Congress to write a net neutrality law. While many carriers want to set up a premium fast lane for online content like videos, sites like Google want to keep net neutrality in place. Google thinks that with the conditions the FCC put on the AT&T merger with BellSouth, a law could finally happen. Without one, Internet companies will have to pay AT&T and other carriers a lot more money to get their content delivered to people.

