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Posts Tagged ‘Google Website Optimizer’
Guarantee Conversions on Your Landing Pages
Given the economic environment we are all living in, businesses cannot afford to not have their landing pages convert. In this video from SES NYC, Tim Ash gives two distinct ways to ensure that they will convert. The first is to apply the best practices to it and the second is to ask your audience.
SES Chicago: Lesson in Google Website Optimizer
Google Website Optimizer is a great tool, but just like any other tool, it too has to be used correctly in order for it to work correctly. Kayden Kelly of Blast Advanced Media is an evangelist for Google Website Optimizer and believes the tool takes analytics to a whole new level that gets actionable data for clients. He lists five tips for getting started and using the tool.
Website Optimizer Activates Pruning, Modifies Reports, and More
As you can tell by the title, Google’s Website Optimizer department has been busy. Tom Leung gives WebProNews the scoop on all their new features. First, through experiment pruning, users can disable any page that’s not doing as well as was hoped for. They’ve also enhanced their reports with a new color coded system, made it easier to validate tags on pages, and submitted several new demonstration videos to YouTube. Get the latest on these features in the WPN video from SES San Jose.
Google Website Optimizer is Live and Open
This we’ve tied “Week in Review” and “Tip of the Day” into one video. Google’s launch of its Website Optimizer out of beta is big news, so Mike McDonald decided to share how it works. Google Website Optimizer was formerly a feature within Google AdWords, but the free tool is now independent and can be [...]