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Posts Tagged ‘Google’
Balancing Blogs And Twitter
Sites like Facebook and Twitter may receive more attention in some circles, but blogs aren’t going anywhere. At BlogWorld, Blogger Product Manager Rick Klau talked to WebProNews about the state of Google’s blog publishing system, along with blogging in general and how newer communications options come into the equation.
Surprise Announcements from Search Engines
Each conference has its share of announcements, but SMX East had a couple of surprise revelations directly from the search engines. The first announcement pertains to the canonical tag that WebProNews first told you about in February of this year.
How Google Penalties Can Help Your Site
In this clip, Jim Hedger takes the mic for WebProNews, and talks to Ross Dunn, CEO and Founder of Stepforth Web Marketing about how Google penalties can actually be good for your site.
Canonical Tag Vs. 301 Redirect
Is the canonical tag a better option than a 301 redirect? As Greg Grothaus of Google explains, the 301 redirect was the previous recommendation for duplicate page situations. However, that doesn’t mean that it is always the best option. The 301 redirect is primarily on the server side and transfers all the traffic from one page to another page permanently.
Picture Worth 1,000 Clicks?
To get the most out of the images on your site, you have to optimize them. According to R.J. Pittman of Google, good image optimization starts with having the best quality of images that you can have. The next step is to have an expressive title as well as rich descriptive content that explain the image.
Taking Search Advertising to the Next Level
Search advertising has been a very successful business within search engine marketing. But can it be improved moving forward? Nick Fox, the Business Product Management Director of Google AdWords, thinks it can and extends three challenges to change the future of the search advertising business.
Discover Who Your Audience Is
How well do you know your audience? Many advertisers think they know their audience well, but unfortunately, some do not utilize all the resources that would help them know their audience even better.
Matt Cutts Explains Caffeine Update
Google announced yesterday that it has been working on a project called “Caffeine” that will re-write the architecture for Google’s Web search. As Matt Cutts shares exclusively with WebProNews, Caffeine is comparable to the “Big Daddy Update” back in 2005, which consisted of changes to the way Google crawls and indexes websites.
Internet Giants Face-off
The Federal Communications Commission is investigating Apple’s decision to reject a Google Voice application for the iPhone. The commission sent letters of inquiry to Apple, AT&T, and Google in hopes of receiving an explanation for the decision. The FCC is also questioning Apple’s removal of related Google Voice apps from the App Store.
Google’s OS to Challenge Microsoft?
Googlers Sundar Pichai and Linus Upson announced on Wednesday that the company was embarking on a new project: the Google Chrome Operating System. After the Web browser launched last year, many people anticipated a Google OS as the company’s next move.