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Posts Tagged ‘Internet Strategy’

Last Minute Internet Strategies for the Presidential Campaigns

With the election just a couple of weeks away, WebProNews caught up with Eric Frenchman, the Chief Internet Strategist for McCain-Palin to talk about remaining Internet strategies. Since the Presidential race is tight, Eric emphasizes the importance of geotargeting and microtargeting everything. He says this same principle should be applied to other campaigns as well.