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	<title> &#187; Jeff Weiner</title>
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		<title>Yahoo Plans to Work on 2.0 Strategy</title>
		<link>http://videos.webpronews.com/2007/04/yahoo-plans-to-work-on-20-strategy/</link>
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		<pubDate>Thu, 19 Apr 2007 14:07:48 +0000</pubDate>
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				<category><![CDATA[Web 2.0 Expo]]></category>
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		<category><![CDATA[Jeff Weiner]]></category>
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		<description><![CDATA[Yahoo is launching a new strategy that uses multiple websites and services in order to gain a stronger position in social networking. Although Yahoo has a strong collection of social web properties, their social-networking system Yahoo 360 hasn&#8217;t reached the &#8230;]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.pcworld.in/news/index.jsp/artId=5537835 ">Yahoo is launching a new strategy</a> that uses multiple websites and services in order to gain a stronger position in social networking. Although Yahoo has a strong collection of social web properties, their social-networking system Yahoo 360 hasn&#8217;t reached the position the company had expected. Their social web properties are the Flickr photo-sharing site, the del.icio.us social-bookmarking site, the Yahoo Answers question-and-answer search engine, and the Yahoo Groups discussion service. Executive Vice President of Yahoo&#8217;s network division Jeff Weiner discussed improvements during a keynote with conference chairman John Battelle at the Web 2.0 Expo.</p>
<p>&#8220;We have to pull it all together.&#8221;</p>
<p>This is not the first time Yahoo has had to publicly acknowledge the company&#8217;s discontentment with Yahoo 360. They also recognize their need to improve their position in a market ruled primarily by service providers such as MySpace, Facebook, and Friendster. Last year, rumors floated that Yahoo was looking to buy a social networking site, and that it talked with Facebook, but did not come to an agreement.</p>
<p>Reports from the Web 2.0 Expo&#8217;s sister event, Web 2.0 Summit back in November, read that Yahoo might remake Yahoo 360. According to PC World India, Weiner takes full responsibility for improving Yahoo&#8217;s position in social networking. No details have been released as to how Yahoo may use the social media sites to better rival social networking.</p>
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