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Posts Tagged ‘Katie Sween’
StumbleUpon Promises More Content Exposure
URL shorteners have grown increasingly valuable as a result of sites such as Twitter and Facebook becoming popular. They allow users to share long links across Twitter, Facebook, email, and other platforms. Up to this point, TinyURL and Bit.ly have been the most popular. This week however, StumbleUpon announced its own shortened url called Su.pr.
Social Media Done Right
A lot of people like to give their opinions on how to use social media, but Katie Sween’s opinion is advice that everyone would likely want to hear. Katie is the Head of Marketing at the rapidly growing company, StumbleUpon. She says social media shouldn’t be scary at all but should simply be an extension of other business efforts. Many social networks were intended to be fun and should still be fun, even though they are now incorporated into business operations. Social media provides many cost-effective opportunities for businesses such as brand-building and reputation management, but websites still need to have quality content.