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WebProNews had a chat with Lee Odden, the CEO of TopRank Online Marketing, about SEO on a corporate level. Not only does it involve traditional SEO, but it also includes ongoing training. Watch the full story on WebProNews for more details. If you enjoyed this post, make sure you subscribe to my RSS feed! Tags: , Lee Odden, Mike McDonald, San Jose, SEO, SES, TopRank Online Marketing

When taking a marketing campaign online, ranking well in the search engines is vital to your long-term success. The days of merely submitting content to the search engines is long gone, and the practice of search engine optimization (SEO) has taken over as the method of choice for implementing strategies to achieve the best possible [...] Tags: Lee Odden, marketing solutions, Search Engine Optimization, SEO

“Floundering” might be a word used to describe traditional PR folks attempting to navigate the obstacles of not only the participatory web but even the Internet in general. In a way, it’s sad to watch giants (like WalMart) get the simple concept of blogging so monumentally wrong, drastically weaving to and fro in a vain [...] Tags: , Lee Odden, Netconcepts, Search Engine Strategies, Stephan Spencer, TopRank

Rand Fishkin, Lee Odden, Todd Malicoat - three of the more influential names in the SEO world - took out time to chat with Mike McDonald of WebProNews at last week’s PubCon about some of the important aspects of search engine optimization and marketing that webmasters may not always bear in mind when tailoring their [...] Tags: Lee Odden, PubCon, Rand Fishkin, Search Engine Optimization, SEO, Todd Malicoat