WebProNews Videos

If you're familiar with Search Engine Strategies conferences, then Dana Todd's cherry bomb hair is no surprise to you. Unfortunately for her, it appears that she has a competitor on the scene. Dana Todd of SiteLab and Matt Van Wagner of Find Me Faster spoke with Mike McDonald at SES New York about search advertising for beginners. They explain how to get a campaign started, how to compete with competitors, and common mistakes. Check out all that and more in the WebProNews video. Keep watching WebProNews for more video coverage from SES New York 2008. Tags: Advertising Campaign, Dana Todd, Find Me Faster, Matt Van Wagner, Mike McDonald, Search Advertising, SES, SES New York 2008, SiteLab

During SMX West in Santa Clara, Mike McDonald of WebProNews talked with Matt Van Wagner, the President of Find Me Faster. They discuss the current Microsoft/Yahoo situation form a paid search perspective. Van Wagner also gives 2008 predictions for the search engines and integrating tools. Catch the full interview, only on WebProNews. Tags: Find Me Faster, Matt Van Wagner, Microsoft, Mike McDonald, MSN, paid search, SMX, SMX West 2008, yahoo

In their third attempt to execute a federal law geared specifically at spyware, the U.S. House of Representatives passed the Internet Spyware Prevention Act. This bill will enforce criminal penalties of fines and up to five years in jail on anyone who intentionally allows software to be copied. Get all the details about the act [...] Tags: Abby Prince, Charles Thompson, Internet Spyware Prevention Act, Matt Van Wagner, News Update, U S House of Representatives

The common perception when it comes to search marketing is to view pay-per-click and organic strategies as two separate, diametrically opposed methods of optimization. This viewpoint, however, can be somewhat misleading, as most successful marketing campaigns will employ both tactics in order to achieve optimum rankings with search engines. So, if pay-per-click isn’t mutually exclusive [...] Tags: FindMeFaster.com, Matt Van Wagner, Pay Per Click, Search Engine Strategies