The .mobi infatuation is losing its case, according to Cindy Krum of Blue Moon Works. Cindy explains to WebProNews how .mobi is not very valuable for SEO. She suggests moving all your mobile content to one site in order to better leverage your rankings and your .com history for mobile search. To hear more from Cindy Krum, tune in to the WPN interview from SES San Jose.

At PubCon Las Vegas 2007, Mike McDonald of WebProNews spoke with Michael Rotkin, the CEO of SEOChampion.com, about his current projects. Rotkin said he is focusing on link building and working with many local charities and organizations. He explained the differences between mobile search and traditional Web search. Catch the full interview including Rotkin’s explanation of how .mobi will become the next “.com” movement, only on WebProNews.