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	<title> &#187; Mobile Web</title>
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		<title>Adobe Experts Weigh In On Mobile Industry&#039;s Progress</title>
		<link>http://videos.webpronews.com/2011/03/adobe-experts-weigh-in-on-mobile-industrys-progress/</link>
		<comments>http://videos.webpronews.com/2011/03/adobe-experts-weigh-in-on-mobile-industrys-progress/#comments</comments>
		<pubDate>Sun, 27 Mar 2011 10:00:07 +0000</pubDate>
		<dc:creator>TtaylorWPN</dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[SXSW Interactive 2011]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Devin Fernandez]]></category>
		<category><![CDATA[Dreamweaver]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[HTML5]]></category>
		<category><![CDATA[Mobile Web]]></category>
		<category><![CDATA[Scott Fegette]]></category>

		<guid isPermaLink="false">http://videos.webpronews.com/?p=12688</guid>
		<description><![CDATA[By most definitions, Adobe is a big, important company, and it's also on top of the latest technology trends.  So for some perspective on how mobile tech is changing, we turned to two Adobe employees at SXSW, and they had some interesting things to say.]]></description>
			<content:encoded><![CDATA[<p>By most definitions, Adobe is a big, important company, and it&#8217;s also on top of the latest technology trends.  So for some perspective on how mobile tech is changing, we turned to two Adobe employees at SXSW, and they had some interesting things to say.</p>
<p>Scott Fegette, Senior Product Manager for Dreamweaver at Adobe, began by telling Abby Johnson that now&#8217;s an exciting &#8211; but volatile &#8211; time.  He believes the industry&#8217;s in a sort of 1.0 stage right now, with the best user interface and input methods undecided, even as the landscape is &#8220;exploding exponentially.&#8221;</p>
<p>Devin Fernandez, Group Product Manager of the Web Segment at Adobe, then added that there&#8217;s a fragmentation of browsers and operating systems, not just mobile devices.  And he thinks we can&#8217;t arrive at a 2.0 stage of development until everyone&#8217;s established design patterns and best practices.</p>
<p>Questions related to limited network access, repurposing content, and the mobile Web versus native applications are posing challenges to people in the industry, as well.</p>
<p>On the bright side, Fegette indicated that HTML5 is a great way to target a variety of devices at a broad level.  He also believes mobile Web applications will reach the same quality as native apps in time.</p>
<p>That should be encouraging news for businesspeople who are looking for fresh ways to promote their sites and reach consumers who are on the move.</p>
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		<title>SES: Local Search, Mobile Web, and The Battle Against Spam Blogs</title>
		<link>http://videos.webpronews.com/2006/12/local-search-mobile-web-and-the-battle-against-spam-blogs/</link>
		<comments>http://videos.webpronews.com/2006/12/local-search-mobile-web-and-the-battle-against-spam-blogs/#comments</comments>
		<pubDate>Thu, 07 Dec 2006 21:46:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[1]]></category>
		<category><![CDATA[AskCity]]></category>
		<category><![CDATA[Jake Bailie]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Mobile Web]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[TrueLocal]]></category>

		<guid isPermaLink="false">http://mcvideo.webpronews.com/2006/12/07/local-search-mobile-web-and-the-battle-against-spam-blogs/</guid>
		<description><![CDATA[In the new boom, trends fit new philosophy. Call it Web 2.0, call it whatever you want but it all boils down to users. Suddenly, everything is about US: about sharing photos with our friends, about blogging our thoughts, about &#8230;]]></description>
			<content:encoded><![CDATA[<p>In the new boom, trends fit new philosophy. Call it Web 2.0, call it whatever you want but it all boils down to users. Suddenly, everything is about US: about sharing photos with our friends, about blogging our thoughts, about <a href="http://digg.com">&#8220;digging&#8221;</a> our favorite news. Local search services like <a href="http://truelocal.com">TrueLocal</a> exist to serve this personal sphere&#8230; a local one, which provides a way to harness the web&#8217;s power in our offline lives. Where can I find something in my neighborhood and how do I get there? Jake Baille and TrueLocal can answer that in a snap.</p>
<p>In fact, it&#8217;s probably the friendliest local search engine we&#8217;ve seen. Simply answer &#8220;What are you looking for?&#8221; and &#8220;Where are you looking for it?&#8221; then click &#8220;Search.&#8221; That&#8217;s as intuitive as it gets!</p>
<p>But Baillie&#8217;s not resting on his laurels. In an interview with <a href="http://webpronews.com">WebProNews</a> at <a href="http://searchenginestrategies.com">Search Engine Strategies</a>, he delivers kind words for <a href="http://ask.com">Ask.com</a>&#8216;s new <a href="http://city.ask.com/city">AskCity</a> service, and chats a bit on the mobile web market.</p>
<p>&#8220;From an industry perspective the hardest part of being on to mobile devices is getting on to what&#8217;s called the &#8216;deck&#8217; or the initial list of options you have on a carrier. A lot of carriers&#8230; have walled in their experience. The first hurdle is getting on to the &#8216;deck&#8217;&#8230; after that it&#8217;s only limited to what the devices can do.&#8221;</p>
<p>As most web savvy businessmen, Baillie knows his SEO, sharing his take on filters versus penalties and even musing on Google&#8217;s profit from spam blogs. Why should Google battle scraper sites when they share revenue from ads placed there with AdWords?</p>
<p>&#8220;It makes money in the short term, but in the long term it presents a bad user experience. I think that it IS in Google&#8217;s interest to get rid of these. Even though the short term may be a hit&#8230;&#8221;</p>
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