» Music

Interview: Raditaz Launches to Take on Pandora

Abby Johnson — Thu, 19 Jan 2012 16:15:06 +0000

While the announcement of another music service is not out of the ordinary, a new one that is launching today has some features that will likely turn a few heads. The service is called Raditaz and prides itself with being the “future of Internet radio” for its unique geolocation layer.

As Tom Brophy, the company’s CEO explained to WebProNews, Raditaz allows users to discover and listen to music from a catalog of over 14 million songs, see what music is trending locally, and share music with their friends. In addition, users can create new stations and tag them with keywords such as #running, #beach, etc.

Brophy told us that, because users are so accustomed to a personalized music experience, traditional radio outlets aren’t as effective as they once were. According to him, there are 80 million Internet radio listeners, which is a number that is expected to grow over time. With this growth combined with the need for a personalized radio experience, Brophy believes that Raditaz introduces the “future of Internet radio.”

The app is free and is available for download on both the iOS and Android platforms. How do you think it compares with services like Pandora?

Reinventing a Brand Using Social Media

Abby Johnson — Sat, 05 Nov 2011 05:41:17 +0000

Nic Adler, the son of legendary music producer Lou Adler, sat down with WebProNews to talk about how he reinvented The Roxy Theatre with new media. When his dad built the theatre, he used traditional marketing methods to make it great. However, over time, some of those techniques became irrelevant. Recognizing this, the younger Adler told us that he decided to market the theatre using social platforms.

He explained to us that social tools gave The Roxy Theatre the chance to tell its story and relive its highest points with a new relevancy. As a result of this campaign, the Roxy Theatre has rebuilt itself and has even influenced other venues on the Sunset Strip to get involved with social as well.

For 5 years, WebProNews has partnered with BlogWorld and New Media Expo, the world’s first and largest new media conference, in an effort to broadcast how new media can grow your business, brand, and audience. Stay tuned to WebProNews for much more exclusive coverage.

Learn to Be a Musician with Beamz

Abby Johnson — Sun, 21 Feb 2010 11:00:59 +0000

As you have seen from our coverage, WebProNews witnessed a wide variety of amazing innovations at CES 2010. Definitely ranking at the top of our “favorite’s list” was the Beamz musical technology.

The Beamz product consists of 3 laser light beams for each hand, which translates into a total of six beams altogether. When users break a beam, music is created. Once broken, the light beams trigger and activate 100+ instruments, chords, music clips, sound effects, and rhythms. Amazingly, the Beamz software ensures that every musical sound is perfectly on key and beat.

Beamz has an educational component since it helps users learn how to play music. Users of all ages can play the device with ease and more experienced musicians can use it to compose, produce, and record music. In addition, users have found Beamz therapeutic and spiritual.

Beamz also introduced a new gaming platform at CES.

The product is compatible with both PC and MAC and is powered through a USB port. To learn more about this incredible innovation, visit www.thebeamz.com.

Lady Gaga Shares Her Creativity with Polaroid

Abby Johnson — Fri, 29 Jan 2010 14:08:12 +0000

Lady Gaga is currently one the hottest musical acts, but she now has something else to add to her resume. At CES 2010, Polaroid announced its partnership with the star, which names her as the company’s new Creative Director.

Polaroid said Lady Gaga has 5 major qualities that make her a natural addition to the company:

1. Fan of Polaroid
2. Inspirational
3. Creative
4. Connected to fans
5. Empowering

Lady Gaga expressed her enthusiasm about her new role and said, “…what I’m excited about doing is working with Polaroid and taking the iconic image of the Polaroid instant film photo and bringing it into the digital age of cameras.”

WebProNews spoke with Jon Pollock, Polaroid’s Chief Marketing Officer, who gave us more details of her duties. He said, “She’ll be in charge of directing us creatively and she’ll also be in charge of working with us on a co-branded line, a Polaroid-branded sub-brand with a Lady Gaga twist to it.”

New products from the partnership between Polaroid and Lady Gaga should be available by the end of this year.

WebProNews Premieres Rock Band

admin — Fri, 21 Dec 2007 21:01:06 +0000

WebProNews is getting ready to unveil an unforgettable project. Several of the world’s top musicians gathered together right here at WebProNews to put their talents to use on Rock Band. Check out the debut release of their hit single, only on WebProNews.