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Posts Tagged ‘Rank-Mobile’
Getting Your Mobile App Found
The iPhone craze has resulted in businesses and developers rushing to create their own mobile applications. Since there is an app for just about anything, it is important to make sure that your app stands out from all the others.
Make More Money with Mobile PPC
Mobile paid search is relatively new on the scene, but it will likely see a rise in popularity with the increasing growth of mobile devices. To further prove that point, eMarketer found that worldwide mobile search advertising spending for this year is expected to be more than $596 million, which is up from the $243.7 million statistic from last year.
Marketing Strategies for Mobile
As mobile devices become more and more popular, the importance mobile marketing becomes greater as well. Cindy Krum of Rank-Mobile always keeps us updated on what’s going on in the mobile market and this video from SES New York is no exception. Cindy actively promotes having only one website by making your existing website provide mobile capabilities too. The same goes with marketing strategies. Cindy suggests that businesses integrate their mobile marketing strategy into their existing marketing strategy to get the best results.
Adapting to the Growing Mobile Sector
While there was not a specific session dedicated to mobile at SMX West, it still proved to be a hot topic. As Cindy Krum points out in this video, mobile was discussed in many sessions at the show. Mobile is being integrated into many areas such as analytics and online and offline business. In particular with online and offline business, mobile helps to bridge the gap between the two.