iEntry 10th Anniversary
RSS
Feedback-
RSS Feed
Subscribe to our feed.
Pages
-
Categories
Posts Tagged ‘SEMPO’
The Expanding Definition of Search
As the search industry has evolved, so has the definition of search. In this video from SES New York, Jeff Pruitt talks about the evolution of search and how marketers need to respond to it. Jeff serves as the Executive Vice President of iCrossing and the President of SEMPO. In their latest State of the Market Survey, SEMPO found search spending at 13 billion in 2008, and that it would increase to 19 billion by 2011.
Results in: SEMPO State of the Market
Everyone is concerned about the effects of the economy and the search industry is no exception. Fortunately, SEMPO’s State of the Market Survey indicates a promising outlook for SEM. Kevin Lee is the Chairman and CEO of Didit as well as a founding member of SEMPO. In this video, he explains SEMPO’s latest State of the Market Survey.
SES: Get Recognized in News Searches
With so many media companies, it can be difficult to get your news in the top search engine news searches. Dana Todd of Newsforce tells WebProNews how companies should create a long-term strategy instead of focusing on each press release or news item separately. It also helps to use social media and distribution tactics. Get more on this and the latest SEMPO updates in the Dana Todd interview from SES San Jose.
SES New York: Is Organic Search Better Than Paid Search?
Kevin Lee, the Executive Chairman of Did-It, spoke with Mike McDonald about several intriguing topics at SES New York. In addition to his Did-It responsibilities, Lee serves on the board for SEMPO. He discusses a few of the results from SEMPO’s annual survey. One interesting finding is that organic search results are gaining favor over [...]
SMX West 2008: Dana Todd
At SMX West in Santa Clara, Mike McDonald of WebProNews spoke with Dana Todd about a variety of search marketing issues. Dana Todd has many irons in the fire as she is Executive Vice President of SiteLab, Founder of Newsforce, and serves as the Chairperson for SEMPO. Dana explains SEO standards and search as a [...]
SES Chicago 2007: Jeff Pruitt, of SEMPO and iCrossing
WebProNews Reporter Abby Prince talked with Jeff Pruitt, the President of SEMPO and Executive Vice President of Corporate Partnerships at iCrossing, at Search Engine Strategies in Chicago about online retailing. He discusses strategies on how to engage the customer. For more from Jeff Pruitt, stay tuned to WebProNews.
SES: Kevin Lee of DID-IT.com on Survey Results from SEMPO
The results are in for the annual “State of the Marketing” survey conducted by SEMPO. In an interview with Webpronews at the SES conference Executive Chairman of DID-IT.com Kevin Lee, explained to us the findings. Lee also serves on the Board of Directors for SEMPO. The survey results proved to be overwhelmingly positive.
Budgets for SEM [...]
SES: Dana Todd Gets Searchy
Top level executives throughout the business world are starting to get the concepts behind search marketing. The Search Engine Marketing Professional Organization (SEMPO) has seen marketers inside corporations being called into action to help their companies make greater headway into search. SEMPO President Dana Todd spoke with us on these topics. Search marketing has progressed [...]
SES: Professional Search Marketing 101
Crowd constitution at SEO conferences, such as Chicago’s Search Engine Strategies is rather varied. While one can certainly rub shoulders with veterans, for obvious reasons, newcomers are present in force. Imagine being thrust into the role of Search Director for a large company… then being directed to “pick up” the trade. How can anyone expect [...]
Gordon Hotchkiss on the State of the Search Market
Founded in 2002, SEMPO is a non-profit organization focused on providing education, generating market research, and promoting a greater understanding of the search industry and how it relates to the realm of marketing. Gordon Hotchkiss, President/CEO of Enquiro Search Solutions and SEMPO Chairperson, stopped by to talk with WebProNews at PubCon about the organization’s current [...]