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Posts Tagged ‘SEO’

Up Close and Personal with Bing Team

The buzz around the announcement of Microsoft’s new search brand Bing is still going strong. Users are commenting on everything from Bing’s interface to the quality of the results. WebProNews caught up with Bing team members Nathan Buggia and Ramez Naam to get some first-hand information on the engine.

What Comes Next in the Search Industry?

Although it will continue to evolve, the search industry is not going away. According to Rebecca Lieb of Econsultancy, we can expect to see many changes over time, but we should also be aware of the trends in the near future of search.

Ranking Factors That Matter

Rand Fishkin of SEOmoz talked with us about ranking factors, but took a different approach than Laura Lippay of Yahoo. Experts are quick to offer advice on how to get your site to rank well, but does their advice match the data? What the data shows is what really matters.

Diagnosing What’s Wrong with Your Website

When you diagnose a problem with your website, first make sure you actually have a real problem. The most obvious indication of a problem is a traffic drop. But before you start making modifications and wasting a lot of precious time, look at your analytics to confirm that you have a real problem.

The Secret to Outranking Your Competitors

Title tags, inlinks, meta tags, and keywords are all important elements of search engine optimization. But in order to really stand out and outrank your competitors, you have to do more.

The Changing World Of Keyword Research

As you may have observed, the keywords that used to work don’t always perform so well these days. Christine Churchill, the President of KeyRelevance, gives her take on the trend in this video, and perhaps more importantly, suggests what companies and individuals can do about it.

Drastic Changes in the Search Industry and More to Come

Bruce Clay began doing SEO back in 1996. That was before Google. One can only imagine the changes that have taken place since then. In the above video, Bruce recalls many of the changes that have taken place.

WebProNews Welcomes You to SMX Advanced 2009

WebProNews is happy to announce that we are attending and covering SMX Advanced. The show is taking place June 2-3 in Seattle, Washington and will focus on advanced search marketing trends, techniques, and tips.

Understanding Where Social Media and Search Intersect

According to Dana Todd of Newsforce, social media content is very strongly impacting search results. In this year alone, social media content has grown to the point that it makes up nearly half of the search results for some queries. That content includes blogs, Wikipedia, YouTube, social networks, and more.

SEO Still Leading Player in Business Success

Google recently rolled out a few changes regarding Local Search and Google Maps that will help local businesses tremendously. Although local search engines provide valuable information and businesses need to utilize their ability, most users still turn to the major search engines for their answers. As a result, Google is helping both searchers and local businesses by displaying a Google map and 10 local listings on its first results page even if the searcher hasn’t specified a geographic location.