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Posts Tagged ‘SiteLogic’
SES Chicago: Ensuring Your Website Has a Clear Purpose
Website usability is one of those things that most companies know is important but put it on the back burner when comparing it with creativity and web design. The fact is that a lot of companies want their site to look so impressive and so unique that they leave out checking to see if a potential consumer can actually use it. Matt Bailey of SiteLogic Marketing advises companies to always conduct a “Mom Test” to get a true usability answer.
Organic SEO and PPC: Still Undecided?
Organic SEO and Pay Per Click is a familiar topic, but why is it that a company chooses one or the other? WebProNews Reporter Abby Prince talked with Matt Bailey and David Szetela about why they only chose to use one method for their companies. David Szetela only uses PPC for his company, Clix Marketing. [...]
Answers: How Can Companies Use YouTube for Viral Marketing?
Find out how YouTube can be used as a great example of viral marketing from SiteLogic’s Matt Bailey at the 2007 SEW in Columbus, right here on WebProNews.
Video Length: 50 sec.