PubCon Las Vegas 2007: Ross Dunn of StepForth.com

Ross Dunn, the Founder and CEO of StepForth.com, spoke to Mike McDonald of WebProNews at PubCon Las Vegas 2007. Dunn talks about competitive analysis and what you should look for when you are looking at your competitors. He discusses a few specific tools that he recommends and also advises using a blog if you can. [...]