Mike McDonald had a nice chat about social media platforms with Brent Csutoras, an Online Marketing Consultant with BrentCsutoras.com, and Todd Malicoat of Stuntdubl at SES New York. Malicoat expresses his endorsement of Facebook, while Csutoras praises Twitter. Csutoras refers to Facebook as “toy” and doesn’t believe it’s an effective marketing tool. Malicoat says he has not actually used Facebook as a marketing tool, but believes it shows great marketing potential. Tune into all the details only on WebProNews. Keep watching WebProNews all week for continuing coverage of SES New York 2008.

At SMX West in Santa Clara, Mike McDonald of WebProNews and Todd Malicoat of Stuntdubl.com talked about proper conference etiquette. The two discuss many things that you should absolutely NEVER do while attending a conference. You have one chance to make an impression, and you don’t want to blow it. To find out how you can make a good first impression, tune into the WebProNews video with Todd Malicoat.

Todd Malicoat of Stuntdubl.com spoke with WebProNews at SES San Jose. He defines link bait and offers helpful advice concerning it. Tune in to WebProNews for all the details plus, hear a few resourceful examples of link bait from Malicoat.

Todd Malicoat is an independent marketing consultant, focusing on SEO and Internet marketing since 2001. He is also a moderator of the Professional Webmaster Business Issues forum at WebmasterWorld. While in Las Vegas at PubCon, Todd got together with Mike McDonald of WebProNews to talk a little SEO, specifically focusing on the impact of social media as a vehicle to generate traffic.

Digg is increasingly becoming a social media portal that SEOs are going to have to acknowledge as an opportunity to generate links, drive traffic, and increase search rankings. The Digg community is intelligent, so content quality is a major factor in obtaining links, but from a marketing point of view, attention-grabbing titles are equally as vital. Todd also talks briefly a1bout paid blogging, the potential ramifications of services such as PayPerPost and ReviewMe, and how the dilemma of editorial ethics is not unique to just the blogosphere.

Rand Fishkin, Lee Odden, Todd Malicoat - three of the more influential names in the SEO world - took out time to chat with Mike McDonald of WebProNews at last week’s PubCon about some of the important aspects of search engine optimization and marketing that webmasters may not always bear in mind when tailoring their sites and landing pages.

Growing a natural link pattern is important to maintaining a positive search ranking and avoiding costly penalties. This knowledgeable panel points out that obtaining a natural, organic pattern of linkage requires more than just a simple assertion of “good links” vs. “bad links” to your site. Social media is also becoming a driving force in generating an increasing volume of links. Lastly, webmasters need to be mindful of the true issues when it comes to SEO/SEM and not focus so much of their time on concerns that aren”t as important in the long run.