PubCon: Pulling Your Reputation out of the Gutter

When you put yourself or your company out in the public eye, it is inevitable that you will receive criticism from at least someone. And people can just be down right cruel! However, putting yourself out there is a part of business, and you just have to learn to properly manage, monitor, and protect your reputation.

Constantly monitor your company, content, brand, product, and employees because if there happens to be a problem, you can address it immediately. When a negative comment or result (or whatever your case may be) occurs, your first priority should be to determine whether it is legitimate or not.

BlogWorld Expo: Integrating SEO into New Media

There were some people at this year’s BlogWorld Expo that voiced their beliefs against SEO. Lee Odden of TopRank Online Marketing was quick to prove them wrong as he tells Abby Johnson. Lee explains how some people can get traffic through advertising or because they are already famous, but everyone else needs SEO. Catch more from Lee Odden, right here on WebProNews.