Diagnosing What’s Wrong with Your Website

When you diagnose a problem with your website, first make sure you actually have a real problem. The most obvious indication of a problem is a traffic drop. But before you start making modifications and wasting a lot of precious time, look at your analytics to confirm that you have a real problem.

SMX West: Solution to Marketer/Developer Relationship Barrier

The relationship between developers and marketers has recently been a hot topic at industry events, and SMX West was no exception. An entire track was devoted to the topic at the recent show. In this video, Nathan Buggia of Microsoft Live Search says the barrier between developers and marketers goes all the way back to the very definition of each.

Vanessa Fox and Nathan Buggia Introduce O’Reilly Found Conference

As individuals, Vanessa Fox and Nathan Buggia have earned their respected status in the search industry. Vanessa’s list includes Google, Zillow, Search Engine Land, and most recently Nine By Blue. Nathan is currently the lead program manager for Microsoft’s Live Search Webmaster Center and has worked for a decade involved in nearly every area of web technology. Now, these great minds have come together in an effort to unite web developers with search engine optimization.

PubCon: Making Your Social Media Campaign Work

Social media has taken over. Honestly, everyone is using it now and not simply for social reasons. Companies now realize how powerful it is for raising brand awareness and engaging with customers. But a lot of money can be lost if a social media campaign is not efficiently conducted.

When you begin your social media campaign, make sure your viral content is relevant so customers can immediately associate it with your brand. Also, work closely with the search team in order for potential customers to be able to find you in their searches.

SES: Catching Up with Vanessa Fox

Vanessa Fox has been credited and recognized for creating Google’s Webmaster Central, but that’s only the beginning. As she tells WebProNews, she has been quite a busy lady since she left Google. Aside from speaking, writing, organizing conferences, and blogging, Vanessa has two new projects to add to her resume. She has launched The Jane and Robot Mission to help bring search marketers and Web developers together. She also has a new blog called Nine By Blue in which she plans to write about holistic online marketing and search analytics from a reference standpoint. Get caught up on Vanessa in the WPN video from SES San Jose.

PubCon Las Vegas 2007: Matt Cutts of Google and Vanessa Fox

WebProNews catches up with the Head of Google’s Webspam Team and Software Engineer, Matt Cutts and the Features Editor of Search Engine Land, Vanessa Fox at PubCon 2007 in Las Vegas. The interview spans a number of topics from two of the top names in the field. Both discuss page rank reduction, site [...]

BlogWorld and New Media Expo: SEO Tips for Bloggers

WebProNews takes a look at the “Search Engine Optimization: Best Practices” session at the BlogWorld and New Media Expo 2007 in Las Vegas. We have highlights from the session from Vanessa Fox of Zillow.com, Stephan Spencer of Netconcepts, Marketing Pilgrim’s Andy Beal, and Aaron Wall the Author of SEOBook. Each speaker offers powerful insights for [...]

SES San Jose: Interview with Vanessa Fox

WebProNews caught up with former Google employee and now current Product Team Lead of Zillow.com, Vanessa Fox at SES San Jose 2007. She talks about her past endeavors and her future plans with her new company. For more details of SES San Jose and other breaking eBusiness news, watch WebProNews.

Pre-Registration Fun at Search Marketing Expo In Seattle

Microsoft Ad Center hosted a pre-registration party for the Search Marketing Expo in Seattle. Neil Patel tries to catch up with Google’s Webmaster Central Product Manager, Vanessa Fox, but gets interrupted by Matt Cutts (aka - Rand Fishkin) and another Vanessa Fox (aka - ?). Check out all the fun only on WebProNews.

Answers: How Should I Move my Existing Site to my New Domain without Losing Rank?

Many times, website owners want to change their site to a new domain, but are afraid of the risks involved. To hear how to make the switch successfully, tune in to WebProNews and hear what Google’s Vanessa Fox had to say at the SES conference in New York 2007.
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